Inside the Studio

TVC’s energetic Studio Manager Reshma Halai talks problem solving, diffusing tensions and why juggling studio jobs is like a game of Tetris.

Firstly talk us through your role and what a typical day looks like.

I am the Studio manager at TVC for the i2i (‘insight to ideas’ strategy and creative team). I manage all the bookings and plan what jobs need to be done when and by whom. I make sure all bookings have a fully explained brief and that the designer has everything they need to start the job. Basically making sure s&*t gets done on time!!

 What made you want to become a Studio Manager?

I was always told I am pretty good at organising and making sure things get done smoothly. So I had two choices: either go into event organisation or managing a studio. As I had 10 years’ design experience I went for the studio manager option, and I organise events outside of work.

 What’s the most rewarding part of the job?

Getting things done on time and the day to day challenges you face when it comes to last minute job bookings. I treat it like a game of Tetris, trying to fit all the blocks (bookings) in without leaving any gaps.

 Team management, time management, flexibility and adaptability are all essential skills for a Studio Manager – what do you think is most important?

If I had to pick from that list I will go with time management. Without planning and organising your day with the time you have, you won’t be able to get a lot done; you need to always think ahead. But the most important is communication – it’s key to any working environment.

 As Studio Manager you’re the link between the strategy and creative team and the rest of the business – how do you manage the tensions that naturally arise because of deadlines and client pressures? 

As long as you communicate and plan and follow process, there shouldn’t be any tensions. When you don’t have a plan, communicate and follow process the project will become a sham. When tensions do arise I take a step back and solve the issue by working backwards, backwards??….yes it’s my way of dealing with these scenarios …it’s my method to the madness.

 What advice would you give to someone considering a career as a Studio Manager?

You need to be on point at all times with multiple jobs, logical, have a massive desire to enjoy organising and problem solving. You need to bring different methods and solutions and processes to the table.

 And finally, tell us something not many people know about you…

Ahhh’s best they come and talk to me lol

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