The Ultimate Player

On Thursday we launched the Heineken® Ultimate Player to celebrate Heineken’s sponsorship of UEFA Champions League and Heineken® Cup finals on Saturday (May 24th), TVC helped unveil the Ultimate Player who could take part in either prestigious sporting showdown. It consisted of Lionel Messi’s eyes and Jonny Wilkinson’s left leg + Cristiano Ronaldo’s right leg + Gareth Bale’s left foot!

Heineken Ultimate Player_PV03

TVC brought on board the lovely David Ginola, ex Tottenham player and also a Rugby fanatic to help reveal the final decision to media. Here he is above with a little message from Jenna in our media relations team.

For more information check out Digital News Agency.

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